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About Us


The Style Club Brand was inspired by my love for vintage shopping and discovering underground artists. I love finding hidden gems at the flea market that I can put my own twist on. I firmly stand by the saying “Friends don’t let friends shop in malls.” Because it’s no fun looking like everyone else. At The Style Club we put that love for vintage and art into each piece we design. Our mission is to create limited edition collections that say something and mean something just a little bit more than your average tee.


The Style Club Experience is all about you! Who wants to see a bunch of skinny airbrushed models? We want to keep it real by featuring you in our clothes and accessories!


Create something really cool that inspires you to express yourself through our collections and our app!


Authentic – Be yourself

Empowerment – Express yourself

Organic - Keep it real

Relevant – Never settle


The Style Club Team consists of a beautiful combination of creative folks who all love fashion & art. We aspire to provide you with most fun and social shopping experience possible. Check out our team of Boss Babes here.

We also have a pretty cool group of Boss Dudes too!  ;)

My Brother Keith ex Wall Street guy, our CFO

His buddy John-David a wannabe cowboy who was in school a very long time, our COO

And Marten, blue collared, value driven technologist/architect, our CTO


The Style Club started back when I opened for Destiny's Child and Christina Aguilera making my costumes before I went on stage. Levis was the tour sponsor which meant there was free Levis denim on tap, every girls dream, I know!  I was designing a new pair of jeans everyday! Ripping, shredding, bedazzling, embroidering, sticking patches all over anything I could because I didn’t have the money to buy fancy costumes.  It quickly caught the eyes of the girls on tour and the head designers at Levis and I soon became the "Levis Girl" little did I know that was when The Style Club was born…

Now let’s shop!


Hilary Novelle

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